The global demand for Atlantic salmon continues to be strong, combined with a limited increase in production. The price may fall back a little, but it is very uncertain to know if this will happen, as economies around the world are turning to better increase the consumers buying power.
France continues to be the largest market for the Norwegian salmon, despite a decrease
in imported quantity of more than 10.000 tonnes last year. The decreas is somewhat compensated with the increased import of smoked salmon from Poland. It has been difﬁcult for processors and importers to sell their salmon with an acceptable margin, and many have tried to reduce to procurement.
For the most large dominating player in the European smoked salmon market, the Polish company Morpol (owned by the world’s largest salmon farmer, Marine Harvest ASA) there is a bit different situation. When their salmon is sold ex-farm at the present high price level, the proﬁ t obtained by Marine Harvest is more than needed to cover any losses resulting from competitive pricing of products to keep hold on the market share in different European markets....
Read more about this in the digital version of Northen Seafood: